We like to think that we’re untethered from the shackles of ambient marketing, that corporate logos aren’t as deeply embedded in our psyches as our own mothers’ faces. Ha! Direct your eye, dear reader ...

Many brands are ditching their well trodden logos in favour of a more abstract approach. Here we unpack this trend and examine whether legibility should be a concern As in any field, trends in graphic ...

Long before the era of internet hot takes, the late writer Tom Wolfe laid down a barb for the ages that will make you question every amorphous swirl and clean streamline treatment you’ve ever seen.

It was a time of early attempts at visual identity, setting the stage for what was to come in the 2026 Business Forecast.

Sure, it’s probably an @ symbol. But the abstract logo of Instagram’s new Twitter rival has drawn comparisons to an ear, an ampersand and a piece of spaghetti. By Callie Holtermann There’s a hot new ...

Logos are the one thing that many people overlook at first glance but can quickly identify upon closer inspection. Businesses large and small spend countless hours, dollars, and other resources on ...

Entrepreneurs love logos. And why not? A professionally designed corporate logo says to the world that “we’ve arrived” and are ready for serious business. But it can cost big bucks to make a logo that ...

The logo is a symbol of products, companies, projects, which is a very important element that influences images. Aras Atasaygın, a coder and designer, has released " OPEN LOGOS" that distributes such ...