The move could help Apple better compete with Adobe Premiere Pro and the Adobe Creative Cloud suite.

Apple has acquired video effects developer MotionVFX, a move that could strengthen the ecosystem around Final Cut Pro and ...

A new promotional video for Apple TV shows the human creativity behind its movies and TV shows, pitching it as cutting through the noise of AI slop. Apple just dropped a short promo video highlighting ...

(Bloomberg) -- Apple Inc. announced a new subscription bundle of creative apps called Creator Studio, an attempt to give its photo- and video-editing software fresh momentum in the face of ...

Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage — plus new AI features and premium content in Keynote, Pages, and Numbers — come together in a single subscription Final Cut ...

As Apple gears up to connect with developers at the 2026 Worldwide Developers Conference in June, it has created new Apple ...

Apple Creator Studio is taking on Adobe's dominant Creative Cloud by offering a selection of apps to create content, paid monthly. There are massive differences between the two subscription services, ...

Apple has released the new Apple Creator Studio, a comprehensive suite of creative tools aimed at empowering independent creators. This bundle, available exclusively for Mac and iPad users, integrates ...

Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Gizmodo may earn an affiliate commission. Reading time 3 minutes All ...

Apple has acquired video editing company called MotionVFX, which offers plug-ins, templates and visual effects tools that ...