Apple appears to be developing an AI-based "Support Assistant" for the Apple Support app. Signs of the feature were found in Apple code by MacRumors contributor Aaron Perris, but the Support Assistant ...

Apple's big iPhone reveal is upon us. The big show kicked off at 10 a.m. PT on Tuesday, Sept. 9, and you can watch a recording of the livestream at Apple's website and YouTube. We've been updating ...

At Apple’s WWDC, the company announced that it is changing up the look of its products by adding a translucent design element called Liquid Glass. Apple announced a new design update and AI features ...

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The event has ended, and Apple has officially announced eight new products. As rumored, we got four new iPhones — the iPhone 17, iPhone 17 Pro and Pro Max and the all-new iPhone Air — as well as three ...

AirPods Pro 3: Still start at $249. Slightly new design with new foam tips, better noise cancellation, Live Translation. Apple Watch Series 11: High blood pressure monitoring, Sleep Score. 5G, 24-hour ...

Apple is expanding its retail presence in India with the launch of Apple Noida. The new store showcases the latest products, ...

Apple launched Live Translation in October. It uses AI to translate audio and texts in real-time. The feature is now available in more languages. AI models are particularly adept at understanding ...