This article originally appeared on Instyle. Finding the perfect foundation match is the reason why you’ll find us spending way too much time in the makeup aisles. Falling upon the right formula that ...

As someone with a light-medium skin tone that can either be "cool" or "warm," shade matching can be a nightmare for me. Foundation, concealers, and powders are often too pink or too yellow, and I need ...

When I have conversations with friends about the type of makeup that intimidates them the most, foundation tends to be high on the list. It's not that it's hard to apply, exactly, but finding a ...

The beauty industry is thankfully getting the message that foundation shades need to be inclusive (in no small part to Rihanna's massively successful Fenty Beauty launch). But what if the future of ...