A proper-fitting bra can make a woman look taller, slimmer, and give her a more defined waist. Not to mention, it’s a lot more comfortable. But if you’re like many women across America, you’re ...

On the list of the worst things to shop for, bras fall somewhere between bathing suits and jeans. Not fun. But there’s a new way to make bra shopping a whole lot easier (and way less awkward): A new ...

Throughout pregnancy, postpartum recovery, breastfeeding, weaning and weight loss, our bodies go up and down in size and dimension (yes, stuff shifts around!). Generally, you can get away with wearing ...

Also worth noting here: every single boob is different. So whatever shape or size yours are, you should never feel any stigma ...

Some shoppers swore off bras during quarantine, but Miryha Fantegrossi, vice president of merchandising and design at intimates brand Wacoal, says the lingerie staple isn’t over yet. “I don't find ...

USA TODAY%27s %27Women in Charge%27 series provides an intimate perspective on female leaders who have reached the top of their chosen fields. Lace or padded? Flesh tone or bright red? There are so ...

Bra manufacturers insist that millions of women wear the wrong size bras. According to an international survey of 10,000 women from Swiss lingerie company Triumph, 64 percent of women are wearing the ...

Wearing the wrong size bra is not only uncomfortable, it can cause a range of health problems. Research has shown that a lack of breast support often leads to breast pain, which is reported by 50% of ...

Katia Charle, creative director of lingerie brand Simone Perele (which can be found locally at Sea Cup and Up), shares her tried-and-true bra fitting tips. By Heather Dunhill December 17, 2015 Here's ...

I wear a D cup, so I understand the struggle. I talked to experts about how to find strapless bras for large breasts from ...

Don't know your bra size? Join the club. There's a deep confusion over bra sizing and how to measure your bra size. While it shouldn't be complicated, it feels like lingerie shopping is an endless ...

A new study from the University of Portsmouth's Research Group in Breast Health (RGBH), in collaboration with and funded by ...