Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Since the advent of digital advertising, it has often felt that marketing and customer ...

A brand is made up of many elements: strategy, target market, customers, advertising, marketing, innovation, and many more. However, one element seems to get left behind: the staff. The employees. The ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Let’s start by defining what ...

Oracle Corp. is jumping on the generative artificial intelligence train with the addition of dozens of new capabilities designed to help organizations boost productivity in areas such as customer ...

With a chatbot that is capable of producing content and conversations that are extremely humanlike, there are implications that are far-reaching. The AI-driven ChatGPT chatbot has been causing leaders ...

Welcome to our seventh annual “CRM Top 100” issue, where we highlight the hottest trends and technologies in the three pillars of CRM—customer service, marketing, and sales—as well as the 100 leading ...

Access of our Customer Service Marketing Resources here. Select any of the popular topics below to narrow your search. Get unlimited access to all of our exclusive marketing resources. Go PRO Today ...

Successful entrepreneurs have adjusted marketing and sales mindsets to incorporate digital tools and analytics. Learn today's ...

Did you miss something last week on CMSWire? Check out these highlights of our top stories in the world of customer experience and marketing. Microsoft. HubSpot. The Federal Trade Commission. What do ...

Paul Clark is CEO of customer complaints and feedback specialist Charter UK. This week, National Customer Service Week, presents an opportunity for customer service teams to showcase the people, ...

SAN FRANCISCO--(BUSINESS WIRE)--Upwork (Nasdaq: UPWK), the world’s work marketplace, today announced the 10 most in-demand skills for technology, marketing, and customer service independent talent on ...

Service marketing has always been a tough area for dealerships, it becomes almost impossible to reach the right people at the right time.