It’s no secret that a brand alliance with a Formula One team requires a major investment. Whether a company joins at the title level or as a technical partner, the commitment is significant. For most ...

Any and everything that can be done to get the next generation excited about motorsports, should be done. This often means taking them to races to experience the thrills in person, or, breaking out ...

San Francisco's Marina Blvd. transformed into a Formula 1 track on Saturday, as F1 debuted the Red Bull Showrun. One after another, high-end performance cars and their expert drivers barreled down the ...

F1 is getting a makeover at more than 200 miles per hour, with next season set to feature new teams, a new race and entirely new cars. The 2025 Formula 1 season is in the books, but F1 cars will be ...

Formula E has unveiled its most ambitious development yet: the Gen4 race car. It's got blazing speed, reaching an astounding 0 to 60 mph in 1.8 seconds. That's quicker off the line than a Formula 1 ...

Formula 1 isn’t just racing anymore. It’s becoming Hollywood’s favorite playground, and now things are getting even more ...

I went to Formula One expecting fast cars and champagne showers. What I found at Austin's Circuit of the Americas during the preliminary races of the U.S. Grand Prix on Friday was a sprawling, ...

Formula 1’s off-season silence is about to be shattered. With the opening Grand Prix of 2026 just a week away, the countdown has begun for what promises to be one of the most transformative seasons in ...

Recently, I had dinner with my colleague Stelio Suarez, a fellow transformation executive and emerging but passionate Formula 1 fan. We met at Yeppa & Co., an Atlanta restaurant that sometimes hosts ...

Engineering students got a taste of the fast lane when a Formula One Team visited campus. Mercedes-AMG Petronas visited Oxford Brookes University’s Headington campus on April 23, drawing crowds with ...

You’ve heard about Formula 1, right? But do you know about Formula E, its plucky all-electric sibling? This week on Zero, Akshat Rathi talks with Sylvain Filippi, co-founder and chief technology ...

Mercedes-AMG Petronas Formula One Team visited Oxford Brookes University’s Headington campus on April 23.