Add Yahoo as a preferred source to see more of our stories on Google. Young participants take part in the Fridays for Future climate demonstration. Generational researcher Rüdiger Maas cites the ...

This generation is growing up in the 'Great Screen Age.' Time sure seems to go by fast, especially when you mark it by generations. Every time you turn around, there seems to be a new generation ...

Generation Z voters, those ages 18 to 25, represent the fastest-growing portion of the electorate, growing from 0% in 2012 (when they were too young to vote), to 9% of all voters in 2022, according to ...

The start of Generation Beta babies in 2025 introduces a new era of food culture shaped by technology, sustainability, and the influence of Millennial and Gen Z parents. Imagine a generation born into ...

Generational cohorts are commonly used labels that serve to capture differences across time. Evolutions in culture, lived experience, and identity centered on specific events or demographic trends ...

Ghosted on dating apps, rejected by colleges and passed over for jobs — rejection isn’t fleeting for Gen Z. In fact, it’s becoming a defining feature of their collective identity. As young adults come ...

With the new year comes a brand-new age cohort – Generation Beta, the group of children that will take their first breaths from 2025 to 2039. And marketers are already planning accordingly. Labeled ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. (WJET/WFXP) — As we head into the new year, ...

Tom has a Master's degree in Journalism. His editorial work covers anything from archaeology and the environment to technology and culture. Tom has a Master's degree in Journalism. His editorial work ...