The script for the Lexus ES ad was developed by IBM's Watson artificial intelligence system. Watson basically figured out how to hook us emotionally. The first AI-scripted commercial has debuted, and ...

Add Yahoo as a preferred source to see more of our stories on Google. Computers aren't going to replace creative pros — but machine learning and artificial intelligence can be powerful tools in the ...

While many manufacturers have completely abandoned the sedan segment altogether, others, like Lexus, are still developing new models, and hanging on to old designs as well. The ES sedan represents the ...

The 2026 Lexus ES brings along a marked change for the sedan as it enters its eighth generation with a complete redesign. For the first time in ES history, the ES launches exclusively with electrified ...

If you were waiting for Japanese carmaker Lexus to officially place on sale the eighth-generation ES sedan so you can get yourself one, your wait is over: as of now, you can place an order for the new ...