Bombas modern rib calf socks are a lightweight, warm alternative to everyday cotton socks. Made with a soft merino wool blend ...

Lightweight and warm, these base layers wick moisture away for all-day comfort. The super-soft, responsibly-sourced, 100% ...

From a merino wool base layer to viral HEATTECH fabrics, these thermals provide extra warmth without the added bulk.

Merino wool’s renewed popularity isn’t accidental. It reflects a larger shift in fashion towards thoughtful consumption by choosing pieces that last, materials that feel good, and designs that outlive ...

Now, the natural fibre is becoming more popular for workout clothing, too – tennis star Venus Williams even wore custom ...

Merino wool is a high-performing natural material used for socks, baselayers, sweaters, and more. Like other wool clothing, Merino wool is excellent for outdoor activities because of its ability to ...

You’ve heard it before: merino wool makes performs best for baselayers. A new study from North Carolina State University backs that up with scientific research. Ever wonder why those expensive merino ...

There’s no doubt that merino wool is an insulating rockstar among outdoorsmen and women. Thanks to its warmth, breathability, moisture-wicking, and odor-repelling performance, it has a massive fan ...

Cozy weather is finally here, which means that it’s time to get your sock drawer in order. The warmest and most comfortable socks are woven from merino wool, a high-performance natural fiber that ...

The Proof 72-Hour Merino Chinos are on sale at Huckberry for $106, a 40% drop from their regular price of $178. These pants ...

Merino wool has quite the well-earned reputation. Soft yet strong, warm yet breathable, it’s a favorite for both everyday basics and high-performance layers. But as anyone who’s ever accidentally ...

South African Merino wool thrives in global luxury markets thanks to centuries of selective breeding, environmental ...