College tuition is expensive enough on its own, but college textbooks make the financial burden even more unbearable. Pearson Education — the British publishing company responsible for a huge portion ...
Pearson, one of the largest textbook publishers, is looking at technology to improve its business. Moving to the blockchain and NFTs would give Pearson some sales from resold textbooks, its CEO said.
Pearson CEO Andy Bird wants to mint the company’s ebooks as NFTs to maximize its profits, in perhaps the most brazen misuse of the blockchain we’ve seen yet. Turning digital textbooks into NFTs would ...
Pearson is offering textbook rentals at up to 1,500 independent campus bookstores through a new deal with indiCo — the first partnership that allows on-campus bookstores to participate in the textbook ...
Education publishing company Pearson is looking to make money every time people resell its expensive college textbooks — by turning those textbooks into digital non-fungible tokens (NFTs). In other ...
NFT advocates often tout the technology's ability to grant the creator a cut of second-hand sales as one of its major attributes. Artists can earn from one of their digital creations years after first ...
Pearson will shift its U.S. textbook publishing program to a digital first model, effectively killing future print editions of its college textbooks. All future releases of Pearson's 1,500 current U.S ...
Pearson Education has agreed to settle a lawsuit with two textbook authors who claimed the company was failing to pay proper royalties. First filed in October of 2014 by professors Lawrence J. Gitman ...