Most striking: nearly all incremental holiday growth on Amazon came from AI-assisted shopping. Rufus sessions rose approximately 90% from October 1 through Black Friday week, while non-Rufus sessions ...

In late 2024, Amazon introduced Rufus, a generative AI chatbot that helps people shop. It was a curious move for Amazon since the company already has Alexa, which has become a household name at this ...

Pete Batard, the creator of the Rufus app, has released a new preview version to try before it goes out to the stable channel. Release 4.3 is now available for download with several changes. Notable ...

Last month, Amazon announced that it'd launch a new AI-powered chatbot, Rufus, inside the Amazon Shopping app for Android and iOS. After a few days' delay, the company began to roll out Rufus to early ...

Amazon.com Inc. today introduced a new chatbot, dubbed Rufus, that will help online shoppers browse products and decide which ones to buy. The chatbot is the latest in a series of artificial ...

Amazon Rufus offers an even-handed response to one of the most divisive questions in tech. Click to enlarge. (GeekWire Photo / Todd Bishop) Searching on Amazon for a trainer to convert my road bike ...

Amazon is revolutionizing the shopping experience with the launch of Rufus, a special generative AI-powered shopping assistant. Integrated seamlessly within the familiar Amazon mobile app, Rufus ...

Hey, Rufus, who’s a good boy? Huh? Who’s a good boy? On Feb. 1, 2024, Amazon (AMZN) unveiled Rufus, a generative-AI-powered shopping assistant. Rufus is named after a Welsh corgi that belonged to two ...

Every time Tom publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from Business ...

Amazon launched a new generative AI shopping assistant, Rufus, on Thursday. The chatbot is trained on Amazon’s product catalog, customer reviews, community Q&As and “information from across the web.” ...