Shopify is planning to strike a blow at Amazon by entering the affiliate marketing space. An ecommerce giant with huge clout in bricks-and-mortar store retail, too, Shopify can boast to having more ...

On the flip side, the expanded partnership also means that YouTube creators will now have access to thousands of new brands that they can tag in their shopping content. Among the brands already on ...

As TikTok Shop gains traction, YouTube is expanding its partnership with Shopify to onboard more brands for its YouTube Shopping affiliate program, the company announced on Tuesday. The expanded ...