Traditionally, customer service was confined to phone calls and emails. However, the advent of social media has shifted this paradigm. Platforms like Facebook and Instagram now serve as touchpoints ...

Nearly a generation ago, when social media was in its infancy, Facebook, Instagram, Pinterest, and Twitter (now X) were expected to completely take over the way that businesses communicated with their ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

Social listening is the process of monitoring and analyzing social media conversations to understand customer needs and preferences. It is a valuable tool for businesses of all sizes, as it can help ...

From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...

Proactive engagement wins. Instead of just reacting on social media, build meaningful conversations for stronger customer relationships and brand loyalty. Timely responses matter. Meeting customers’ ...

Big data, together with AI, can help you find your target audience and communicate with it more effectively than ever before.

AI adoption in business functions surges, with 34% of tasks now machine-performed as of 2023. Advanced AI tools to transform social media management for SMEs, enhancing customer engagement and ...

The need to maintain a social media presence as a brand is a given, though building your platform isn’t always a straightforward task. Thankfully, plenty of content creation and social media ...

Instagram is an important tool for airlines and travelers these days. Flyers looking for customer service help on social media are more likely to be successful on Instagram. When a flight gets ...

AI is the new social media intern, even if it isn't creating the posts and images we see on our feeds. Katelyn is a writer with CNET covering artificial intelligence, including chatbots, image and ...