Excerpted from “SAM-Legal: Turning Key Clients Into Strategic Accounts, a Guide to Law firm Strategic Account Management” by Steve Bell and Silvia Coulter. This excerpt, from an early chapter in the ...

Expanding business with existing customers is the most successful and cost-effective way to grow revenue and profit. “The Benchmark Report on Top Performance in Strategic Account Management” study ...

Lingering and debilitating flat revenue growth at the vast majority of law firms is convincing law firm leaders to accelerate efforts to professionalize sales and business development, according to ...

The strategic management process is more than just a set of rules to follow. It is a philosophical approach to business. Upper management must think strategically first, then apply that thought to a ...

PSNI Global Alliance has reinforced its mission for the highest worldwide standards with the introduction of its Strategic Account Specialist (SAS) Certification. The SAS certification is the third ...

PSNI's Strategic Account Management (SAM) Program builds trust, fosters collaboration and equips AV pros with tools to deliver meaningful partnerships. Photo by Alyssa Borelli. Three years ago, PSNI ...

Strategic management is a change process, something that is going to take time to develop, cultivate, and assimilate into your business process. At the onset, you might want to focus more on ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...

Strategic account management is a process that allows a business to create a win-win alliance with its most significant customers. Businesses that choose to follow a strategic account management ...