We are regularly bombarded with information about a steep drop in attention spans. Based on its own data in 2015, Microsoft reported that the average attention span had dropped from about 12 seconds ...
Cognitive scientists explain what’s driving the precipitous decline in our ability to focus—and offer evidence-based ...
We are regularly bombarded with information about a steep drop in attention spans. Based on its own data in 2015, Microsoft reported that the average attention span had dropped from about 12 seconds ...
Shifting focus on a visual scene without moving our eyes — think driving, or reading a room for the reaction to your joke — is a behavior known as covert attention. We do it all the time, but little ...
Barbara Jacquelyn Sahakian receives funding from the Wellcome Trust. Her research work is conducted within the NIHR Cambridge Biomedical Research Centre (BRC) Mental Health and Neurodegeneration ...
Forbes contributors publish independent expert analyses and insights. Prince Ghuman covers neuroscience-based marketing strategy & tactics. In a world where distractions are endless and patience is in ...