Short message service (SMS) messaging is one of the oldest and most popular texting methods. In addition to personal communication, businesses use SMS messaging to contact customers and market their ...

These days, sending a text message is the preferred mode of communication by most people. Not only is it the more discreet and polite option — it gives the recipient complete control over when to ...

Text message marketing is an easy way to boost your digital marketing efforts. Learn why and how you should use it.

Opinions expressed by Digital Journal contributors are their own. With the average American checking their phone once every 12 minutes, it is easy to see why SMS marketing is one of the most popular ...