The new offering follows the success of Polymarket-style event trading, but with CFTC-regulated contracts in the U.S.

Robinhood Markets (NASDAQ:HOOD) announced on Tuesday the launch of pro and college football prediction markets directly within the Robinhood app. Available through the Prediction Markets Hub, Robin Hood (NASDAQ:HOOD) customers can now trade on the outcomes of the most popular pro and college football games,

The contracts will be available through Robinhood’s Prediction Markets Hub in partnership with Kalshi, which is licensed by the Commodity Futures Trading Commission (CFTC). Customers can trade on outcomes of all NFL regular-season matchups and games involving college Power Four schools and independents.