Bob Does Sports joins the Bryan Bros. and Grant Horvat in the Takomo stable, giving the manufacturer marketing through three ...

It’s hard to believe we’re more than 10 years (almost 11) into the PXG era. More than a decade in, a quick finger count (and ...

Price-drop season is here. With 2026 driver releases rolling out, several recent standouts have finally slipped into more ...

We always hear that the easiest way to cut a handicap in half is to focus on your short game and scrambling. Around the ...

Tony Finau is well liked, family first and rarely chases attention. He’s quietly become one of my favorite players over the ...

It's about dang time. Tony Finau, a long-time NIKE staffer and my personal favorite TOUR pro has officially signed with Jordan Brand. Finau has been ...

When Titleist launched AVX in 2018, it was designed as a kind of fountain-of-youth golf ball—lower-spinning and lower-flying ...

In a press release so understated that we almost missed it, Shot Scope announced it will unveil its first-ever launch monitor ...

For some golfers (myself included), there is a lot to like about playing a soft-feeling golf ball. The sound off the putter, ...

PING is facing a daunting challenge with its new S259 wedges. The PING S159 copped top honors in MyGolfSpy’s wedge testing in ...

COBRA’s new OPTM drivers challenge the industry’s obsession with MOI by introducing POI—an overlooked variable that may ...

With COBRA’s new OPTM metalwoods, the headline technology isn’t carbon, titanium, AI faces or tungsten. It’s POI. And if your ...