In this guide, you will learn how to reach out and use different link building techniques to improve the reach of your content and your site.

There was a time when TinyURL was all you needed to get control of a monster-sized URL that you wanted to share with friends. Now, Google and Facebook are getting into the link shortening business ...

Comcast users were unable use Bitly link shortening services for several hours because Comcast blocked its addresses out of security concerns.

The default link shortener on Twitter, bit.ly, just keeps getting bigger. In March, 3.4 billion bit.ly-shortened links were clicked on, up from 2.7 billion in February and only 87 million a year ...