Learn about how to add Google Analytics to WordPress enabling you to track user engagement in the website ,website traffic and insights about site visitors.

How to Install Google Analytics The first step to getting started is to sign up for a Google Analytics account. The Google Analytics signup page.

Google Analytics can do so much for a business that every business owner should make a point of at least looking at it.

Still, it’s not a bad idea to install both Google Analytics 4 and Universal Analytics, and run them in parallel, especially if you’re used to Universal Analytics.

As an SEO pro, you’ve probably struggled to prove how your efforts impact bottom-line business metrics like customers & revenue. It’s easy to install Google Analytics and see how many visitors ...