Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention ...

A package redesign to give a well-known product a fresh face is no small feat—it's a delicate dance between honoring a brand’s heritage and embracing modern aesthetics.

Learn how you can make your designs pop with Eastman’s latest innovation in RIC1 resins, Cristal One E Renew ...