As you begin the process of setting your company's objectives for the new year, here are some creative ways to define and track your key performance indicators amid ongoing uncertainty.

Setting marketing objectives is a crucial step in any successful marketing strategy. These objectives serve as a roadmap for your marketing efforts, providing direction and focus for your team.

Goal setting is a critical element to any successful team. If businesses fail to create an environment for team members and leaders to set goals, they are firefighting. Firefighting is the concept ...

Setting the right objectives is crucial to build awareness, attract leads and turn leads into customers. As with strategic objectives, marketing operational objectives should be quantifiable and ...

However, setting objectives and achieving them are two different matters. In order to take your company where you want it to be, you need two levels of objectives: strategic and long term.

How can I set objectives? 02 July 2013 This guide looks at how investors can analyse their investment goals and objectives and align them with appropriate investment strategies.

How to Set Ambitious Goals — and Give Your Employees the Tools to Meet Them Setting and measuring OKRs needn’t be haphazard. You don’t have to be precise, but you do have to have an aim.