Beats by Dr. Dre (Beats) launched a new marketing campaign that centers around Los Angeles Dodgers superstar Shohei Ohtani ...

TRNDY Social is a next-generation endorsement agency that fuses celebrity talent, linear TV, streaming, social, and ...

After the Aug. 8, 2023, wildfires on Maui, the Valley Isle has seen a severe drop in visitors. A new marketing campaign is anticipated to help revive the tourism industry. Beachgoers dot the shoreline ...

Reddit introduces Max campaigns, a new automated campaign type designed to simplify setup, improve performance, and provide ...

Big campaigns used to follow a familiar script: Announce a bold goal, rally your community and celebrate once you crossed the finish line. But that playbook doesn’t work the way it used to. I’ve seen ...

Chicago, that toddlin’ town with the big shoulders, is ready to rebrand itself through a new slogan and marketing campaign aimed at driving tourists, businesses and even locals to explore the second ...

This week’s PPC Pulse covers Reddit Max Campaigns, Google Creator Partnership updates, and Microsoft’s new targeting ...

Noopur Sharma, Partner Director - Consumer Lifestyle, PR Pundit Havas Red, writes on why the future of PR isn’t louder but ...

Splitgate Arena Reloaded flounders of Steam following relaunch, as devs move for wider marketing push in 2026.

Connecticut’s marketing campaign positioning the state as the pizza capital of the United States has produced the largest single-year shift in its brand perception ever recorded, according to data ...

No matter how high global ad spend rose in 2025, marketers will likely remember the year for its bad vibes. In the U.S., advertisers had to contend with persistent global conflict, a tariff-addled ...

A $6 million Maui emergency marketing campaign is finally underway some four months after Gov. Josh Green released the funds to help counter the continued softness from the August 2023 Maui wildfires ...