I’ve got a pet peeve about the terms metrics and KPIs (key performance indicators). Too many people use those terms interchangeably, and while it may seem like a small thing, it drives me a little ...

In global hiring, that shift is transformative. Companies with consistent metrics unlock wider talent pools because they can ...

I serve on the board of a nonprofit that has been going through a positive evolution and transformation. I’d been working with the CEO on the strategy, and the subject of metrics and KPIs (key ...

Key performance indicators (KPIs) measure how effective your company is at achieving its goals. Learn how to find the right ...

Which metrics and KPIs are most often reported to CMOs and other top marketers? Do high-performing brands pay closer attention to certain types of metrics or KPIs? To find out, Allocadia surveyed 200 ...

The new year offers a fresh start—a chance to reevaluate, recharge and prepare for the race ahead. For businesses, this means setting ambitious goals, reviewing past performance and strategically ...

Reports on metrics -- the measurements used to assess some aspect of a company's performance -- are worthless if managers cannot turn the data into results. Key performance indicators, or KPIs, give ...

Key Performance Indicators are quantifiable values that help you understand how well your company is achieving its business objectives. Most of them compare a company's progress toward reaching its ...

The Securities Exchange Commission (SEC) recently issued interpretive guidance, effective February 25, 2020, regarding the disclosure of key performance indicators and metrics (KPIs) in Management’s ...

These 15 considerations should be top of mind when you and your organization are establishing content marketing KPIs and metrics. With more brands and enterprises making the transition to full-blown ...