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Unity's AI ad platform Vector boosts ad network revenue 15% sequentially, with guidance for continued double-digit growth in Q3.
Unity Software Inc. U is scheduled to release second-quarter 2025 results on Wednesday. In the last reported quarter, the company’s earnings beat the Zacks Consensus Estimate by 50%.
Unity has fully migrated its ads network to new AI ad platform Unity Vector, with all iOS and Android traffic now running on the platform.
Unity's Q4 results were poor, but investors are looking ahead to the potential boost provided by Vector. Explore more details here.
Unity's new Unity Vector ad network, powered by artificial intelligence (AI), is anticipated to solidify its competitive position and boost its long-term growth prospects.
As for its Grow Solutions segment, Unity reported "strong performance" of its Unity Ad Network, which rose by 15% quarter-over-quarter. This was boosted by its new AI platform, Unity Vector.
Subscription Growth and Vector Launch Unity revenue declined by 5% year over year in the first quarter, but with the video game engine developer's "portfolio reset" nearly in the rearview mirror ...
Unity Software Inc. U delivered a strong second-quarter 2025, with its newly launched AI-powered ad platform, Unity Vector, emerging as a clear growth catalyst. Vector, a neural network-based ...
Unity Software incurred elevated R&D and cloud infrastructure costs during the transition period as it operated both the legacy ad model and the new Vector platform in parallel.
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