Apple debuted the iconic and now wildly popular iPad in 2010. A few months later, Instagram landed on the App Store to rapid success. But for 15 years, Instagram hasn't bothered to optimize its app layout for the iPad's larger screen. That's finally changing today: There's now a dedicated Instagram iPad app available globally on the App Store.

Instagram officially announced the arrival of the app in a blog post, revealing how the new app would work. If you want to try it for yourself, the app is available to all users on the App Store now.

Instagram launched a dedicated iPad application on Wednesday, placing its short-form video feature Reels at the center of the redesigned interface as parent company Meta intensifies competition with TikTok.