An estimated 124.9 million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen’s Big Data + Panel ...

Nielsen’s Gracenote, the global leader in entertainment metadata, today announced the continuation of its partnership with ...

Retail remained the market’s dominant ad investor in 2025, attracting $2.312 billion, well ahead of every other category.

Nielsen’s latest CMV data shows the Milano Winter Olympics will skew younger and higher-income in Australia, with strong ...

As one of the world’s biggest supporters of women’s football (soccer), PepsiCo collaborated with Nielsen to chart the global rise of the sport across audiences, participation, and brand relevance.

Powered by Nielsen’s Streaming Content Ratings data, ARTEY Award winners are uniquely determined by the audience. Awards are presented to the streaming title that captured the most viewing minutes ...

New York – February 3, 2026 – Nielsen, a global leader in audience measurement, data and media intelligence, today announced that it is piloting a new methodology enhancement to more accurately ...

Streaming services continue to gain momentum as audiences’ favored destination for content, but the past year of viewing behavior illustrates how dramatically content offerings have evolved since ...

Now emerged from a period of exponential growth and business investment, the podcast industry is in a similar place as the streaming industry: rife with content and focused on long-term business ...

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