Disconnects between what design teams deliver and what users expect reveal the importance of avoiding assumptions and ...

Website design has come a long way from the days of static pages filled with text and a few images. Today, design isn’t just ...

Getting the most out of A/B and other controlled tests by Ron Kohavi and Stefan Thomke In 2012 a Microsoft employee working on Bing had an idea about changing the way the search engine displayed ad ...

The Saint Louis University Department of Computer Science is committed to the development and study of computing technologies for the greater good of humanity. SLU offers bachelor's, master's and ...

Many growing eCommerce brands focus on short-term strategies when developing their websites. They create systems for a small catalog or limited traffic, but forget planning for future growth. And this ...

Discover how small, subtle Micro-UX tweaks can dramatically improve your e-commerce conversions. Learn strategies to optimize user experience.