Mark Gurman at Bloomberg reports that Apple is building a search platform that it may incorporate into its AI-driven overhaul ...

While we’re still waiting for the new Apple Intelligence-infused Siri to arrive on our iPhones, a new report claims Apple’s ...

Behavioral data helps us understand what drives users to a search, where they carry it out, and what points of friction might ...

Apple is planning an AI-powered search tool for Siri to rival OpenAI and Perplexity, according to Bloomberg’s Mark Gurman (a subscription is required to read the article). Gurman says to look for it ...