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Cracker Barrel’s loses $143 million in market value

Fox Business on MSN · 2h

Cracker Barrel’s loses $143 million in market value after woke brand fiasco

Cracker Barrel stock falls over 10% after logo change sparked customer outrage by nixing Uncle Herschel figure for tex-only design, alienating core customers

conservativebrief · 9h

Cracker Barrel Responds To ‘Woke’ Corporate Rebranding Complaints

Collin Rugg, co-owner of the Trending Politics website, characterized the rebrand and new logo as “depressing. Rep. Byron Donalds, a Republican from Florida, wrote on X, “No one asked for this woke rebrand. It’s time to Make Cracker Barrel Great Again.”

Despite claims it's 'too woke,' Cracker Barrel actually has a fraught LGBTQ+ history

The backlash over Cracker Barrel's new logo ignores the fact that the company once openly fired gay workers, sparking a decade of queer protests and shareholder activism that forced change.

Cracker Barrel Responds to Backlash Over Logo Change

USA TODAY · 6h

Cracker Barrel issues 'promise' to customers in response to backlash over new logo, store redesign

Cracker Barrel has offered a "promise" to its guests following immense criticisms over its new logo and design. Here's what the company is saying.

Fox News on MSN · 1d

Conservative activist slams Cracker Barrel; company left reeling after logo redesign

Conservative activist Robby Starbuck released a scathing critique of Cracker Barrel as the company faces backlash after changing its iconic logo.

The Express Tribune · 16h

Cracker Barrel board member criticised for DEI background after new logo sparks backlash

Conservative activist Robby Starbuck questioned Davila’s role on the board in a recent video criticising Cracker Barrel’s direction. He linked the restaurant’s rebranding and new aesthetic to what he described as a long-running effort to prioritise progressive values.

Axios on MSN4h

Cracker Barrel vows to keep "heritage at the heart" after MAGA outrage

Cracker Barrel says it "could've done a better job" handling the rollout of its new logo, which has drawn mockery from every ...

3hon MSN

Cracker Barrel Logo Backlash Shifts To Boardroom Drama, CEO Exit Bets: Company Admits 'Could've Done A Better Job'

Last week, it was Cracker Barrel CEO Julie Felss Masino who was under pressure for the logo rebrand and reports about her ...

Raw Story on MSN1d

MAGA Influencer Decries Cracker Barrel Logo: 'Our Culture And Heritage Stripped From Us'

MAGA influencer Robby Starbuck insisted that Americans were "having our culture and heritage stripped from us" because of a ...

3don MSN

Cracker Barrel backlash: Americans 'sick of having our culture and heritage stripped from us,’ Starbuck says

Conservative activist Robby Starbuck criticized Cracker Barrel's rebranding efforts and corporate policies, claiming the ...

2d

Activist Robby Starbuck posts brutal takedown of Cracker Barrel

Starbuck argues that Cracker Barrel's logo change is emblematic of the company's years-long shift to the left. (Credit: ...

2don MSN

MSNBC Host Skewers Right-Wing 'Snowflakes' Distressed By Cracker Barrel Logo

MSNBC’s Jonathan Capehart roasted conservatives who have worked themselves up over Cracker Barrel’s new logo in a Saturday ...

Fox Business on MSN3d

Cracker Barrel is chasing woke ideals, not loyal customers: Starbuck

Conservative activist Robby Starbuck says Cracker Barrel's logo redesign and progressive endeavors are "brand destruction 101 ...

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