News

Versant Sets Charisse Williams Larado as VP of Sports Talent Strategy, Recruitment

The executive will work with Golf Channel, NASCAR, the WNBA, USGA, IMSA, the Olympics and Premier League to elevate the ...

Versant Hires Paramount’s Erin Calhoun and MLB’s Steve Arocho as Communications Executives

Versant has completed its communications leadership team with the hires of Paramount's Erin Calhoun and Major League Baseball's Steve Arocho.

‘The Rainmaker’ Lands Big Ratings Account

The legal drama, which airs on USA Network, part of the soon-to-be spun-off cable portfolio, drew 2.2M in its first three ...
Sports Business Journal10d

Versant plans to remain active in sports media rights strategy

Versant President of Sports Matt Hong said they will 'continue to be active for top shelf, top tier sports programming,' ...
Golf Digest on MSN12d

USGA strikes media rights deal with NBC and new company Versant through 2032

There will be more coverage of USGA events in the future on the same network after the USGA and NBCUniversal announced on ...

Comcast Spinoff Versant Board Nominees Have Deals, AI Experience

Comcast Corp. named the board members of the planned spinoff Versant Media Group Inc., moving forward on separating cable channels from its NBCUniversal business.
Sports Business Journal6d

Golf Channel gets new logo as part of Versant move

An email to Versant staff announced that USA Network's sports content will merge with Golf Channel as "USA Sports," among ...

Versant to Rebrand MSNBC to MS Now: My Source for News, Opinion and the World

In addition to MS Now, USA Network and Golf Channel will merge into a new USA Sports brand and CNBC will change its logo but ...
Amazon S3 on MSN5d

MSNBC To Rebrand As MS Now And Drop Peacock Logo As Versant Separates From NBCUniversal

MSNBC will change its name later this year as part of Versant’s separation from NBCUniversal, according to CNBC. The ...