News

Gap builds on its legacy of dance-driven campaigns with “Better in Denim,” a new fall campaign starring rising global girl ...
Gap dropped an 'inclusive' jeans ad featuring the girl group KATSEYE after the Sydney Sweeney 'good genes' American Eagle ...
Global girl group Katseye is stepping into a new spotlight, this time not on stage but in denim. The six-member act, known ...
Unveiling an updated version of the early 2000s staple Long & Lean jeans, the band performs wearing the latest trends in ...
Gap has launched its Fall 2025 campaign, “Better in Denim,” featuring global girl group Katseye, as the brand reintroduces ...
Gap has launched its Fall 2025 campaign, “Better in denim,” spotlighting the return of its iconic low-rise styles and the ...
Better in Denim” nods to the early aughts and return of low-rise denim and will span social media, in-store, influencer ...
The moment is also freshly off the heels of Sydney Sweeney's controversial denim advertisement for American Eagle, which was ...
Fans say Gap's joyful, dance-filled denim ad breaks from rage-bait trends—praising its diversity, celebs and style.
A dynamic new denim campaign reclaims inclusivity after controversy. The renewed GAP brand just dropped its bold 'Better in Denim' campaign, starring internationally diverse girl group Katseye dancing ...
The shoot and corresponding short film notably include a reimagining of Gap’s low-rise, long-and-lean jeans, further proof ...
The girl group talks up their new Gap campaign, styling denim looks and reaction from performing at Lollapalooza. Plus: how to shop the pieces online.