The Last Dance scores 23.8m viewers globally on Netflix
May 21, 2020 · Global over-the-top (OTT) subscription service Netflix has revealed that The Last Dance sports documentary series was watched by 23.8 million users outside of the US in its first four weeks.
What is Netflix’s sports strategy, why has it partnered with WWE, …
Feb 7, 2024 · After striking a US$5bn deal with WWE, SportsPro considers if Netflix is about to change its live sports strategy in a bid to drive subscription and advertising revenues.
Nike acquires Russell Wilson’s TraceMe startup - SportsPro
Oct 16, 2019 · US sportswear giant Nike has confirmed the acquisition of the TraceMe startup venture, originally founded by Russell Wilson, and its fan engagement platform Tally.. The National Football League ...
Mediapro - SportsPro
The Tech Stack: How digital innovation brought the America’s Cup into the modern era. SportsPro explains how AI, advanced graphics and broadcast innovation are transforming a 19th-century ...
The rights track: a history of the Premier League’s UK TV deals
With English soccer’s Premier League revealing a UK£4.464 billion main rights deal, SportsPro looks back at how the league's TV spoils have grown since its formation in 1992.
Mediapro’s Téléfoot teams with Netflix for bundle offer
Jul 31, 2020 · Téléfoot, Mediapro’s new pay-TV French sports channel, has struck a deal with global over-the-top (OTT) subscription service Netflix to create a joint consumer offer.
What we talk about when we talk about marketability
Oct 17, 2023 · SportsPro has spent countless hours mulling the very meaning of athlete marketability. After 14 years ranking the world’s 50 Most Marketable Athletes, we might just finally be onto something.
WNBA ‘expected to lose’ US$50m in 2024 despite surging interest
Jun 14, 2024 · WNBA has lost an average of more than US$10m per year, according to NBA commissioner Adam Silver; League could triple its annual rights revenue to between US$180m and US$200m from 2025
NFL preparing ’US$1bn’ international games media rights package
Oct 18, 2024 · The National Football League (NFL) is considering selling off a separate broadcast rights package for an expaded international game series, according to Front Office Sports (FOS).. The outlet ...
NFL and Genius Sports strike “US$120m a year” data distribution …
Apr 6, 2021 · The National Football League (NFL) has announced that Genius Sports is replacing Sportradar as its exclusive official data partner. The multi-year deal means the UK-based data and technology ...