The "Got Milk?" campaign was a lot more than just white mustaches on celebrities 🥛 Our new docuseries "The Price of Milk", goes inside USDA checkoff programs to follow the money, examine how good intentions can be reshaped by power and influence, and show why understanding policy structures matters for meaningful reform. Series creators Nicholas Bruckman and Yoni Brook joined the "No Rest for the Weekend" podcast to talk about the series and the systems behind the ads we’ve all grown up with. H

8.4K views · 184 reactions | Influencer marketing is effective! Take the Got Milk ad campaign, for instance, it achieved immense success. Whether it's social media influencers or celebrities, influencer marketing can be crucial in the agriculture industry, as it greatly impacts our messaging. #gotmilk #influencermarketing #agricultureeducation #celebrities | Farm Babe | Facebook