Proton Therapy for Prostate Cancer
Proton Therapy for Prostate Cancer
Nov 25, 2022
hopkinsmedicine.org
Novartis is taking aim at prostate cancer with a game plan that's anything but stiff. After creating a stir at Super Bowl 59 in 2025 with Hailee Steinfeld and a breast cancer awareness campaign, the brand is returning to the Big Game with a humorous take on prostate cancer. The 60-second "Relax, It's a Blood Test" ad features NFL tight ends George Kittle, Colby Parkinson, Rob Gronkowski, and Super Bowl-winning coach Bruce Arians, urging men to stop "clenching their tight ends" at the thought of
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Novartis is taking aim at prostate cancer with a game plan that's any…
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Novartis’ Super Bowl LX ad “Relax your tight end” tackles prostate cancer screening
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Novartis’ Super Bowl LX ad “Relax your tight end” tackles prostate ca…
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If you’ve visited the Novant Health Cancer Institute in Winston-Salem, chances are you’ve met Rayvon. For nearly 13 years, he’s greeted patients at the front door with kindness, hugs and humor — being a light for those starting some of the toughest days of their lives. But in 2023, Rayvon’s life changed: he became the patient. After a prostate cancer diagnosis, Rayvon leaned on faith, resilience and the same community he’d built through years of service. Today, he’s back on his feet — and remind
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If you’ve visited the Novant Health Cancer Institute in Winston-Salem…
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